PROJECT

Design Systems

CLIENT

Shiner

Over six years and two agencies, I worked on nearly every SKU in the Shiner arsenal of brews.

As Director of Production Design, I partnered with the design team to explore specialty inks and printing processes for iconic Shiner beers like Bock and Light Blonde. We also set up brand packaging systems for the future of Shiner seasonal and non-alc beers.

I also managed color consistency across multiple vendors and substrates, and personally assured production quality standards.

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Copy of SHB_Bock24_12ozBottle_Render.png

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Copy of SHB_Bock_12oz12pkCarrier_AngledRender.png

Copy of SHB_Bock_12oz6pkWrap_SideB_AngledRender.png

Copy of SHB_Bock_16oz24pkWrap_SideA_StraightRender.png

Copy of SHB_Bock_12oz6pkWrap_SideA_AngledRender.png

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Copy of SHB_Bock_12oz24pkWrap_SideB_AngledRender.png

Copy of SHB_Bock_16oz4pkWrap_AngledRender.png

Copy of SHB_Bock_12oz24pkWrap_SideA_AngledRender.png

Copy of SHB_Bock_12oz18pkCarrier_AngledRender.png

Copy of SHB_LightBlonde_6pk-Carrier_AngledRender.png

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Copy of SHB_LightBlonde_24ozCan_Render.png

Copy of SHB_LightBlonde_12pk-Carrier_AngledRender.png

Copy of SHB_LightBlonde_12ozBottle_Render.png

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Copy of SHB_LightBlonde_16ozCan_Render.png

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A highlight of working on Shiner all these years was being able to design a refresh of my favorite beer produced at Spoetzl Brewery – Shiner Premium.

I got the chance to explore my passion for creative design solutions with legal requirements and inks, while honoring the heritage of the brand with a vintage aesthetic.

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Design Systems

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